TED Talkin’: Amy Cuddy’s “Power Poses” and the impact of body language

TED Talkin’: Amy Cuddy’s “Power Poses” and the impact of body language

This is an episode for: People that have to speak frequently, body language nerds & and anyone deep in a job search. 

Molly Geoghegan, Content Marketer

Molly Geoghegan

Jul 27, 2023

If you’ve ever done a ⁠“Wonder Woman”⁠ pose before an interview, you might have Amy Cuddy to thank. 

Her 2012 TED Talk, ⁠Your Body Language May Shape Who You Are⁠, is one of the most popular TEDs of all time and for good reason. Cuddy’s research on non-verbal communication AKA body language includes an impressive string of books, studies and teaching at incredible universities. 

Interested in how communication shows up in power dynamics, she was one of the first to term ‘Power Poses’ such as a Wonder Woman pose—simply putting your hands on your hips and standing up strong for two minutes—and seeing how that affected one’s performance in a subsequent interview. 

The results show that we can, indeed, fake it til we make it through body language.

About The Author

Molly Geoghegan, Content Marketer

Molly Geoghegan is a writer, organizer, and film school dropout. She hikes frequently with her dog, Guinness, and signs up for too many email newsletters. Having lived in Chicago, Paris, Dublin and Galway, Molly has van-lifed her way to the Pacific Northwest and calls Oregon home.

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TED Talkin’: Amy Cuddy’s “Power Poses” and the impact of body language